Want your print jobs to be more sustainable? For some, using recycled paper and paperboard is enough. For others, sustainability is a broader concept. If you want to make your marketing friendlier to the planet, what other factors can you consider? Let’s take a look. 

Eco-Friendly Inks: Spec vegetable-based and water-based inks. These inks are vibrant and significantly reduce harmful emissions and environmental impact.

Energy-Efficient Printing Technology: Choose a printer with printing technology that uses energy-efficient printing processes. This helps reduce energy use and lower your carbon footprint. 

Print-On-Demand: To minimize excess printing, consider printing on demand rather than in higher quantities that must be warehoused and risk going out of date before they get used. With print-on-demand, you only print what you need.

Sustainable Supply Chain: Consider not just how your printer does business but how their suppliers do, too. Many paper, ink, and coatings suppliers have their sustainability initiatives, so consider how that impacts your goals. 

Energy Efficiency: Other than high-efficiency printing processes, what steps has your printer taken to reduce energy usage and create a smaller environmental footprint? 

Waste Management Practices: What are your printer’s waste management practices? Have they established comprehensive recycling programs for both paper waste and ink cartridges? How are they ensuring responsible end-of-life management for all printed materials?

Design Optimization: Did you know you can reduce your carbon footprint through design? Our team can help you create designs that look great and minimize ink and paper usage.

Working Local: If you can work with a local printer, you conserve resources. Print shops that need to ship from one location to another have a higher carbon footprint. These do not exhaust all the factors that go into being more sustainable, but some important ones